Editor’s note: This article is from Krypton 36 “Future Automotive Daily” (micro-channel public number ID: auto-time), Author: Qin Zhang Yong.
“Carmen internal reference” is the weekly column of Future Car Daily, which will sort out the business news worthy of attention in the travel field this week.Here are the company and business news to watch this week (February 10-February 14):
Finishing | Qin Zhangyong
China expected to lead automotive industry in next decade
Standing at the threshold of the third decade of the 21st century, the automotive industry has reached a critical moment of kinetic energy conversion and urgent change.Bank of America Merrill Lynch believes that the 2020s will be a decade of clean energy solutions, and clean energy and electric vehicles will be the biggest winners.At present, there is still a long way to go to achieve fully autonomous driving, but the trend of automation is faster than expected.
As the country with the most Internet users, China has far more data than the United States.This means that in terms of autonomous driving data collection, Chinese technology companies such as Baidu, Tencent and Alibaba have advantages over foreign companies such as Google and Amazon.In the next decade, China’s auto industry is still expected to continue its current dominant position and play a leading role globally.
Further reading: How will the automotive industry be different in the next decade?
The essence of mileage anxiety is the lack of car safety
At present, the issue that electric vehicle manufacturers need to pay attention to is not the cruising range, but the vehicle safety and charging anxiety.From the perspective of battery technology, the range of electric vehicles is no longer a problem.Enterprises need to consider how to improve the battery space layout, how to design a more advanced battery management system to achieve battery management, and to increase the electrical energy-mechanical energy conversion rate of the motor to reduce energy consumption per unit mileage.
Ouyang Minggao predicts that 2025 will be a milestone, new energy vehicles will achieve a breakthrough in all-round cost performance, and 2035 will be the time when new energy vehicles basically enter the mature stage.To usher in this era, car manufacturers need to solve more than just battery technology.
Further reading: Battery capacity is no longer an issue, but electric vehicle mileage anxiety has not been resolved
Unmanned vehicles put into “war epidemic”
In the absence of demand, the development problems of unmanned driving and related robotics industries have not surfaced.The sudden outbreak of new crown pneumonia not only gave birth to people’s demand for “machine foundry”, but also placed fault issues on technological research and development and actual needs on the table.
It is generally believed in the industry that the occurrence of this epidemic has advanced the demand for “machine replacement”.After the epidemic, the industry may fall back, but the trend is irreversible. It will continue to improve over time and eventually establish a complete “machine-for-human” ecology.For companies in the field of driverless and related fields, self-driving cars can get out of the experimental greenhouse to find out the real needs and start to grow rapidly.
Further reading: Unmanned vehicles put into “war epidemic”
Geely “buys” a global
On February 10, Geely Automobile issued an announcement saying that it was in preliminary discussions with Volvo Car’s management on business integration.After the reorganization, the new group will be connected with the global capital market through the listing entity of Hong Kong Geely Automobile. The next step is to consider listing in Stockholm.If the restructuring of the two parties is completed, the annual sales of the new group will exceed 2 million units, with a total market value of more than 35 billion U.S. dollars, surpassing SAIC, which currently has the highest market value.
“Let Chinese cars go to the world, not let the world’s cars run all over China.” Li Shufu once described his ambitions to build cars. With the merger of Geely and Volvo, this goal is one step closer to achieving.
Further reading: Geely and Volvo merge and integrate, “buy” a global
Live studios are becoming the main front for car sales
Compared with the nearly stagnant offline sales, the online car live broadcast room is completely on fire.Similar to e-commerce platforms, live car sales can provide consumers with a large amount of product information in a short period of time, which greatly reduces the time cost for users to view and select a car.However, as a high-price and low-frequency consumer product that emphasizes experience and decision-making, a live broadcast is difficult to turn into an actual transaction.
If you can’t get through the online and offline car purchase scenarios, live car sales will still be offline transactions that are “changing soup without changing medicine.”Without knowing when the inflection point of the epidemic will arrive, whether it is a dealer or a car company, they hope that the live broadcast marketing will “bear fruit” after the epidemic.
Further reading: Online live streaming: The first shot to start the auto market recovery?
Musk or become the richest man in the world?
Not long ago, Gwynne Shotwell, chief operating officer of Space X, revealed at a private meeting in Miami that the company’s Internet project “Starlink” could become an independent company and go public.CNN analysis believes that Starchain will not be listed in the near future, but once the listing is successful, Musk may surpass Amazon founder Jeff Bezos and become the world’s richest man.
Despite the wonderful prospects, both Musk and Shortville have repeatedly emphasized the difficulties that the StarChain project may face.”This may be the most difficult project we have challenged, and maybe none of them.” Shortville said at the 2018 TED conference, “No one successfully deployed a huge Internet broadband cluster. I don’t think physics is hereDifficult. I think we can come up with the right technical solution, but we need to make it a business. ”
Further reading: “Star Chain” splits to market, Musk’s Martian dream has new fuel
Tesla’s first self-produced batteries will be available
On February 11, Eastern time, according to electrek, Tesla is constructing a battery production line pilot in Fremont, USA, and has designed its own battery production equipment.This will be the first time the electric car maker has produced its own battery.The batteries produced on this line will be Tesla’s first self-produced batteries.
According to the latest recruitment information from Tesla, the Tesla battery manufacturing and battery engineering team is not only recruiting talents, but also revealed a new plan for battery manufacturing expansion in Europe: responsible for planning and management of new battery manufacturing and equipment engineering projectsPosition, need to promote the development and deployment of new manufacturing equipment and processes, as well as the planning and execution of European new battery manufacturing expansion plans.According to electrek reports, Tesla has confirmed plans to produce batteries in a super-column near Berlin, but it is unclear whether it plans to produce them in cooperation with battery makers or independently.
Further reading: Tesla builds first battery pilot production line, or expands battery manufacturing plans to Europe
Is online car hire a good business?
Recently, ride-hailing giants Uber (NYSE: UBER) and Lyft (NASDAQ: LYFT) have successively released financial reports.Judging from the latest financial report data, both companies have failed to achieve profitability.In the case of continuous losses, submission prices and compression costs often become the first choice for businesses.In addition to insurance costs, the ride-hailing business also faces regulatory issues.In September last year, California, the United States previously enacted the AB5 bill, requiring drivers of ride-hailing cars to be employees of the company and to enjoy the rights of regular employees, including sick leave and other benefits.
After several years of development, Uber and Lyft’s stock prices have fallen, burning money and losing money for a long time, market investors are worried about the prospects of the company, and whether the Internet-based ride-hailing is a viable business model, investors continue to question.
Further reading: Uber, Lyft continue to lose money, how long will it take for the online taxi to turn around?
Daimler’s 2019 net profit plunges 64%
In 2019, Daimler sold a total of 3.34 million cars, a slight decrease of 0.2% year-on-year.Affected by multiple factors including company adjustments, diesel door incidents, and Takata airbag recycling, Daimler’s annual net profit was only 2.7 billion euros (approximately RMB 20.5 billion), a 64.4% year-on-year drop.In 2019, from different regions, passenger cars of the Mercedes-Benz brand have achieved year-on-year sales growth in the Chinese and German markets.However, in other European markets except Germany, the United States and other regions, sales have declined slightly.
Daimler estimates that in 2020, the adjusted sales return of Mercedes-Benz passenger cars and vans will reach 4% to 5%.Daimler’s truck and bus business will have an adjusted return on sales of 5%.The adjusted ROE of Daimler’s mobility business is 12%.
Further reading: Daimler’s diesel door loses 30.6 billion, net profit plunges 64% in 2019
Can the operating requirements of pure electricity and plug-in hybrids be maintained?
Passenger cars are mainly used for taxis and Internet taxis.The electrification of taxis is undoubtedly the trend and will continue.The pessimistic message mainly lies in the online ride-hailing.In the past two or three years, online car rental has contributed huge sales to pure electric vehicles.However, after nearly ten years of rapid development, online ride-hailing has ushered in the turning point of the market development trajectory.In many places, the phenomenon of collective withdrawal of online taxi drivers has occurred.
In addition, the competent authorities and Didi will promote the conversion of financing leases to operating leases in the second half of 2019, making it necessary for online car operators to bear vehicle assets, which greatly increases the resistance to the continued expansion of the fleet.At the operational level, electric vehicles are subject to insufficient charging infrastructure or charging prices. In fact, many operating costs are not lower than hybrid models, and quality and residual value problems still exist.
Further reading: What to do for new energy vehicle companies in 2020