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At 9 pm Beijing time on March 26, Huawei held a global online conference to release the high-end flagship P40 series.According to the practice, this is the highest-end smartphone released by Huawei in the first half of the year (excluding folding phones, etc.), and the previous generation P30 series shipped more than 20 million units.According to previous rumors, the P40 series will include three mobile phones like never before. In addition to the P40 and P40 Pro, there is also an “Emperor Edition” model named P40 Pro +.The P series is known for taking pictures. This is the main selling point of the P series. What new tricks will Huawei play this time?After the launch of the conference, Huawei’s consumer business CEO Yu Chengdong announced that the P40 series was officially released. In addition to the P40 and P40 Pro, the popularly called “Emperor Edition” P40 Pro + also debuted.P40 series officially released Huawei P40 series fuselage adopts nano-ceramic technology, the rear camera arrangement has been redesigned, and the camera is included in a rectangular box.With more than three rear cameras, how to arrange them elegantly and beautifully has always been a problem in the industry.The rear shot of this phone does not continue the star ring arrangement of the Mate 30 series, but the new design is a bit “face-hit” with Samsung’s latest S20 series.It is worth noting that for the first time, the P40 series uses a four-curve full overflow screen, and the corners of the frame have become more rounded.As shown in the picture, there will be a tiny droplet-like protrusion at the corner of the screen.The P40 is equipped with a 6.1-inch dual perforated screen, and the body width is only 71.1mm, which is easier to hold.The P40 Pro and P40 Pro + have similar appearances, and both are equipped with a 6.58-inch OLED screen with a refresh rate of 90Hz.The P40 and P40 Pro are available in five colors: black, ice white, deep blue, frost snow silver, and blush gold.The P40 Pro + is available in two black and white colors.The P40 series supports a new generation of under-screen fingerprint technology, which increases unlocking speed by 30%.P40 Pro and P40 Pro + also support IP68 waterproof and dustproof.”IP68 level” is often seen in the functional introduction of flagship machines, which is the highest level of dust and water resistance standards.Next, Yu Chengdong started to introduce the camera performance of Huawei P40 series, which is the main selling point of P40 series.The number of cameras of these three models has increased sequentially: P40 Leica three cameras, P40 Pro Leica four cameras, P40 Pro + Leica five cameras.Of the three rear cameras of the P40, the main camera is 50MP, and the other two are 16MP and 8MP.The P40 Pro has four rear cameras, the main camera is also 50 million pixels, the other two are 40 million ultra wide-angle, 12 million 5x zoom lens, and a ToF lens.The P40 Pro + has five rear cameras, and it also includes a 3D ToF lens. The main camera is also 50 million pixels. It also uses a second-generation periscope telephoto lens, which can achieve 10x optical zoom and up to 100x digital zoom.The main camera of the Huawei P40 series is a super outsole RYYB 50-megapixel light sensor with a CMOS size of 1 / 1.28 inches.There is a buzzword in the photography circle, the so-called “oppression of people at the bottom.”This bottom is the size of CMOS, the bottom will bring the improvement of imaging quality.The new machine is also equipped with a powerful front camera combination and dual front camera. In addition to a 32-megapixel camera, it is also equipped with an infrared depth / gesture camera.In addition, there is a sensor in the proactive combination that can detect the user’s attention, and the user can keep the phone on the screen while watching.In order to give full play to the image function of the P40 series, Huawei also introduced a custom fill light.In other aspects, the P40 series is equipped with Kirin 990 chip, supports dual-mode 5G, the entire system supports dual-card dual-standby and eSIM, and blesses the recently popular WiFi 6+.The P40 has a power of 3800 mAh, the P40 Pro / Pro + 4200 has a power of 4200 mAh, and the P40 Pro + supports 40W wireless super fast charging and reverse wireless charging.In addition, the P40 also supports functions such as multi-device collaboration and smart split-screen. These functions are generally supported in many products of Huawei’s terminal system, which makes Huawei’s product pedigree more closely linked and also facilitates user stickiness.It is worth noting that according to Yu Chengdong’s announcement, the overseas version of the P40 series will support HMS.Promoting HMS is one of the most important tasks for Huawei terminals this year. What is HMS?After Google ’s GMS (Google Mobile Services) banned Huawei ’s use, Huawei ’s overseas market was severely impacted, so Huawei ’s self-developed HMS filled the gap in GMS.In order to win more developers, Huawei previously announced a billion dollar launch of the “Yao Xing” plan to attract developers to develop applications for the HMS ecosystem. This year Huawei will also hold more than 100 related events around the world.The architecture of the mobile phone equipped with Huawei HMS service is introduced by Yu Chengdong from Tianfeng Securities Research Report. Currently, Huawei HMS covers 170 countries and regions, has 130 million developers and partners, and has 400 million monthly active users.Next, Huawei’s high-end speaker Sound X debuted.In November last year, Huawei released this product to Chinese users for the first time in Shanghai.Now, Huawei has released this speaker again to the world.Sound X is a high-end speaker designed and developed by Huawei and France’s well-known high-end audio brand Di Vale. Its weight is up to 7 kg.The exterior design looks very elegant.When most smart speakers are released, they focus on their AI and connection performance, which means that the manufacturer values ​​the entry potential of their smart homes more.When Sound X was released, it almost introduced its sound quality and related performance: equipped with dual subwoofers, four times the volume of speakers in the same range, and the function of back wave cancellation made it more stable, the sound quality was more pure, rare earth strong magnetic, 21mmCircle, 360-degree surround omnidirectional uniform sound field, treble extends to 40KHz … After many professional-grade audio functions are placed on the smart speaker, Sound X becomes the first Hi-Res certified smart speaker.In addition, Huawei also brought new watches WatchGT 2 and WatchGT 2e, as well as new smart glasses.It’s time to announce the selling price.As previously rumored, the P40 Pro + sells for more than 10,000 yuan, and the 8G + 512G version sells for up to 1,399 euros, or about 10,844 yuan, and will be launched in June.The P40 (8G + 128G) is priced at € 799, which is about RMB 6193; the P40 Pro (8G + 256G) is priced at € 999, which is about RMB 7,743.Both models will go on sale on April 7.Of course, these are the European prices.By convention, the domestic version will be priced lower than the European version.Due to the restrictions on Google ’s GMS ban and the current severe epidemic situation in Europe, the Middle East and other places, Huawei P40 series will be more difficult to open up in overseas markets.The epidemic situation in the domestic market is slowing down, and the ban on GMS will not affect the domestic market. Therefore, the main position of the P40 series will be in China. The price and sales strategy of the National Bank version will be the core factors that determine the final sales of this mobile phone..

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